Archives for rancho ppc company

Google Premium Partner Status- Insider-Search.com

Insider-Search is excited to announce that Google has promoted our partner status to its Premium level. As an official Premium Google Partner, we look to continue to service our clients with the highest level of honesty, respect and dedication.  In a sentence, we have narrowed it down to hard work and attention to detail, whilst thinking outside the box.  That’s enough cliches for today. Insider-Search–> your newest Premium Google Partner!
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Bing Ads Reduces Mobile Targeting Options

Bing has recently issued a release stating that their PPC platform, Bing Ads, is no longer allowing opt outs by device.  The user/marketer can no longer choose to not push their ads through any of the 3 device types: desktop, tablet or mobile.  Therefore the inability to isolate by device is not an enhancement, but instead a Bing revenue strategy.  Bing’s release does state that it has an advantage over its competition in Google AdWords by providing a chart that suggests they are more customizable because the “tablet” option can be adjusted through a Bid Modifier, while Google cannot. Bing is
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